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Strategy · 2023
AfriLabs & African Union Pan-African Campaign
Managed ₦50M multi-market brand and communications budget across 40+ African markets
40+African Marketscountries reached
₦50MCampaign Budgetmanaged allocation
100%Institutional TrustAU alignment
Strategic Execution & Overview
Managed a ₦50 million multi-market brand and communications budget across 40+ African markets in partnership with AfriLabs and the African Union, applying consumer and cultural insight to shape brand strategy, audience engagement, and campaign execution.
Core Capabilities & Tech Stack
Multi-Market StrategyCultural IntelligenceBudget OwnershipMedia Investment